# Reference-Guided Product Images — AI Ad Creative Tool | Cut Marketing

> Generate product image drafts guided by reference imagery, lighting and composition notes. Start free with 30 credits and a guided prompt.

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IMAGE

# Reference-Guided Product Images

Generate product image drafts guided by reference imagery, lighting and composition notes.

[Open the studio→](https://hookframe-app.ksj00073.workers.dev/studio/image-cloning?prompt=Reference-Guided%20Product%20Images%3A%20a%20product-focused%20ad%20direction%20with%20a%20clear%20hook%2C%20one%20benefit%20and%20a%20direct%20call%20to%20action.) [See pricing](/pricing)

-   Product-first creative direction
-   Credit quote before you generate
-   Review the output before publishing

Reference-Guided Product Images is an AI tool that turns a product image or a short brief into static ad creatives. It is built for e-commerce and performance marketers who need fresh creative without a shoot.

![Macro texture example for Dental Implant Clinic](https://pub-3e1323963bcf452fbf367171aef8c88f.r2.dev/showcase/images/dental-implant-clinic--macro-texture.webp)

![Product hero example for Bridal Makeup](https://pub-3e1323963bcf452fbf367171aef8c88f.r2.dev/showcase/images/bridal-makeup--hero-stone.webp)

![Macro texture example for Banking App](https://pub-3e1323963bcf452fbf367171aef8c88f.r2.dev/showcase/images/banking-app--macro-texture.webp)

02 / HOW IT WORKS

## How it works

1.  01
    
    ### Describe the ad
    
    Write the product, audience and the hook you want. Add a reference image if you have one.
    
2.  02
    
    ### Choose a model and format
    
    Pick quality, aspect ratio and duration. The studio shows the exact credit cost.
    
3.  03
    
    ### Generate and review
    
    Track the job in the studio. Download when it lands, or retry with the same setup.
    

03 / WHAT IT DOES

## What this tool is built for

01 / PRODUCT FIRST

### Keep the product recognizable

Start from a product photo or a reference. Describe the scene, crop and text needs so the output begins with your item instead of a generic background.

[Start from a product image→](https://hookframe-app.ksj00073.workers.dev/studio/image-cloning?prompt=Reference-Guided%20Product%20Images%3A%20a%20product-focused%20ad%20direction%20with%20a%20clear%20hook%2C%20one%20benefit%20and%20a%20direct%20call%20to%20action.)

![Product hero direction for Cleansing Balm](https://pub-3e1323963bcf452fbf367171aef8c88f.r2.dev/showcase/images/cleansing-balm--hero-stone.webp)

Product hero

02 / THE SHOT

### Give each image one job

A main image, a detail shot and a lifestyle frame answer different questions. Generate the set with a clear purpose for each crop.

[Plan an image set→](https://hookframe-app.ksj00073.workers.dev/studio/image-cloning?prompt=Reference-Guided%20Product%20Images%3A%20a%20product-focused%20ad%20direction%20with%20a%20clear%20hook%2C%20one%20benefit%20and%20a%20direct%20call%20to%20action.)

![Product hero direction for Contact Lens Studio](https://pub-3e1323963bcf452fbf367171aef8c88f.r2.dev/showcase/images/contact-lens-studio--hero-stone.webp)

Product hero

03 / REVIEW

### Inspect labels before publishing

Generated lettering is not reliable enough to publish unchecked. Zoom into the label, compare the product and replace anything that drifted.

[Generate a product image→](https://hookframe-app.ksj00073.workers.dev/studio/image-cloning?prompt=Reference-Guided%20Product%20Images%3A%20a%20product-focused%20ad%20direction%20with%20a%20clear%20hook%2C%20one%20benefit%20and%20a%20direct%20call%20to%20action.)

![Typographic offer direction for Amber Scented Candle](https://pub-3e1323963bcf452fbf367171aef8c88f.r2.dev/showcase/images/candle--typographic-offer.webp)

Typographic offer

04 / SHOWCASE

## Made with this tool

Open any frame as a prompt in the studio, replace the product and keep the structure.

[

![Product hero product ad example: Bridal Boutique](https://pub-3e1323963bcf452fbf367171aef8c88f.r2.dev/showcase/images/bridal-boutique--hero-stone.webp)

Product hero Bridal Boutique ↗](https://hookframe-app.ksj00073.workers.dev/studio/image-cloning?prompt=Premium%20commercial%20hero%20of%20a%20bridal%20boutique%20with%20ivory%20gowns%20and%20a%20velvet%20pedestal%2C%20an%20art-directed%20environment%20with%20soft%20directional%20light%2C%20ivory%2C%20blush%20and%20gold.%20Sculptural%20light%2C%20soft%20haze%2C%20centered%20composition%2C%20no%20text%2C%20vertical%209%3A16%20ad%20frame.)[

![Macro texture product ad example: Boutique Gym](https://pub-3e1323963bcf452fbf367171aef8c88f.r2.dev/showcase/images/boutique-gym--macro-texture.webp)

Macro texture Boutique Gym ↗](https://hookframe-app.ksj00073.workers.dev/studio/image-cloning?prompt=Extreme%20macro%20detail%20of%20a%20material%20or%20finish%20inside%20a%20boutique%20gym%20with%20black%20racks%20and%20warm%20daylight%2C%20an%20art-directed%20environment%20with%20soft%20directional%20light%2C%20charcoal%2C%20oak%20and%20lime.%20Tactile%20texture%2C%20shallow%20depth%20of%20field%2C%20single%20directional%20light%2C%20no%20text%2C%20vertical%209%3A16%20ad%20frame.)[

![Macro texture product ad example: Logistics Network](https://pub-3e1323963bcf452fbf367171aef8c88f.r2.dev/showcase/images/logistics-network--macro-texture.webp)

Macro texture Logistics Network ↗](https://hookframe-app.ksj00073.workers.dev/studio/image-cloning?prompt=Extreme%20macro%20detail%20of%20a%20material%20or%20finish%20inside%20a%20sunlit%20warehouse%20with%20neatly%20stacked%20pallets%2C%20an%20art-directed%20environment%20with%20soft%20directional%20light%2C%20concrete%2C%20oak%20and%20daylight.%20Tactile%20texture%2C%20shallow%20depth%20of%20field%2C%20single%20directional%20light%2C%20no%20text%2C%20vertical%209%3A16%20ad%20frame.)[

![Macro texture product ad example: Recycled Sneaker](https://pub-3e1323963bcf452fbf367171aef8c88f.r2.dev/showcase/images/recycled-sneaker--macro-texture.webp)

Macro texture Recycled Sneaker ↗](https://hookframe-app.ksj00073.workers.dev/studio/image-cloning?prompt=Extreme%20macro%20product%20detail%20of%20an%20ocean-blue%20knit%20sneaker%20made%20from%20recycled%20fibers%2C%20a%20clean%20studio%20with%20recycled%20knit%20textures%2C%20ocean%20blue%2C%20chalk%20and%20steel.%20Visible%20material%20texture%2C%20shallow%20depth%20of%20field%2C%20single%20directional%20light%2C%20no%20text%2C%20vertical%209%3A16%20ad%20frame.)[

![Product hero product ad example: Berry Lip Tint](https://pub-3e1323963bcf452fbf367171aef8c88f.r2.dev/showcase/images/lip-tint--hero-stone.webp)

Product hero Berry Lip Tint ↗](https://hookframe-app.ksj00073.workers.dev/studio/image-cloning?prompt=A%20slim%20lip%20tint%20tube%20in%20deep%20berry%20with%20a%20chrome%20cap%20standing%20on%20a%20wet%20black%20stone%20plinth%2C%20a%20folded%20satin%20fabric%20surface.%20Acid%20lime%20rim%20light%2C%20soft%20haze%2C%20premium%20commercial%20product%20hero%2C%20centered%20composition%2C%20no%20text%2C%20vertical%209%3A16%20ad%20frame.)[

![Macro texture product ad example: Console](https://pub-3e1323963bcf452fbf367171aef8c88f.r2.dev/showcase/images/console--macro-texture.webp)

Macro texture Console ↗](https://hookframe-app.ksj00073.workers.dev/studio/image-cloning?prompt=Extreme%20macro%20product%20detail%20of%20a%20sleek%20console%20with%20a%20controller%20in%20a%20dark%20media%20unit%2C%20a%20dark%20media%20unit%20with%20a%20sleek%20console%20and%20controller%2C%20black%2C%20cobalt%20and%20neon.%20Visible%20material%20texture%2C%20shallow%20depth%20of%20field%2C%20single%20directional%20light%2C%20no%20text%2C%20vertical%209%3A16%20ad%20frame.)

[Open the studio](https://hookframe-app.ksj00073.workers.dev/studio/image-cloning)

05 / USE CASES

## Where it fits

01

### Product pages

Prepare a main image, detail view and lifestyle frame for the same listing.

02

### Paid social

Make the crops and concepts a campaign needs without a second shoot.

03

### Seasonal offers

Refresh the scene while the product stays the same.

06 / WHY THIS WAY

## A repeatable loop

### One product source

Keep the product, brief and output together as you iterate.

### Visible cost

Every model shows its rate and the job is quoted before submission.

### Human review

Generated work is a draft; check product accuracy and claims before publishing.

### A repeatable loop instead of a one-off production

| Area | This tool | Manual production |
| --- | --- | --- |
| Starting point | A product photo or short brief | A blank timeline or new shoot |
| Next version | Change one variable | Re-book the full production |
| Cost | Credit quote before submission | Quote after a scope meeting |

07 / MODELS

## Supported models

Compare quality, formats and credit rates before you generate.

| Model | Quality | Ratios | Credits |
| --- | --- | --- | --- |
| [Nano Banana 2.1](/models/nano-banana-2.1) | 1k, 2k | 1:1, 4:5, 9:16, 16:9 | 7 credits/image |
| [Nano Banana Pro](/models/nano-banana-pro) | 1k, 2k | 1:1, 4:5, 9:16, 16:9 | 16 credits/image |
| [GPT Image 2.5](/models/gpt-image-2.5) | 1k, 2k | 1:1, 4:5, 9:16, 16:9 | 12 credits/image |
| [Seedream 5.0 Pro](/models/seedream-5.0-pro) | 1k, 2k | 1:1, 4:5, 9:16, 16:9 | 10 credits/image |
| [Indigo](/models/indigo) | 1k | 1:1, 3:4, 4:5, 9:16, 4:3, 16:9 | 2 credits/image |

08 / FAQ

## Questions

What is Reference-Guided Product Images?

Reference-Guided Product Images is an AI tool that turns a product image or a short brief into static ad creatives. It is built for e-commerce and performance marketers who need fresh creative without a shoot.

Do I need a product photo?

A product image is recommended for product-specific tools. Text-only tools can start from a prompt.

How much does it cost?

Each model has a credit rate. The studio shows the exact cost before submission and refunds failed jobs.

Can I use the result in paid ads?

The output is a draft. Check product accuracy, claims and platform rules before publishing.

09 / RELATED TOOLS

## Related tools

[**AI Listing Image Generator** Generate product image drafts from a reference photo. Review accuracy and marketplace rules before publishing. _→_](/tools/listing-images) [**AI Ad Image Generator** Create on-brand static ads, packshots and backgrounds from text. _→_](/tools/image-generator)

### Keep exploring

[**AI Video Ad Generator** Generate product footage from a brief or reference image. Review the media and add ad copy in your editor or a](/tools/create-video-ad) [**Product Shorts Generator** Create short product video concepts for your next social creative experiment.](/tools/viral-video) [**Product Video Concepts** Describe a scene and generate an original product video concept. Video-reference cloning is not available in t](/tools/video-cloning)

10 / START HERE

## Make your first Reference-Guided Product Images today.

Open the studio, add a product image and see the credit cost before you generate.

[Open the studio→](https://hookframe-app.ksj00073.workers.dev/studio/image-cloning?prompt=Reference-Guided%20Product%20Images%3A%20a%20product-focused%20ad%20direction%20with%20a%20clear%20hook%2C%20one%20benefit%20and%20a%20direct%20call%20to%20action.) [See pricing](/pricing)